Stampatello – Marco Marabotto

Stampatello visual identity

New brand visual identity Stampatello.

The logo alone is not enough to define a brand identity. Thus Stampatello, a young printing services company, after introducing a new logo in 2021 and adopting “La stampa è cambiata” as its payoff the following year, in 2024 for its 15th anniversary, is giving itself a completely new look that will help it find its voice within the competitive landscape and feel like a much cooler brand.

Stampatello magazine is the first piece of this transformation process. A dynamic communication tool, far from the typical corporate brochure. It is a fluid and ever-evolving platform designed to showcase every facet of the company and its services in an engaging, fresh and playful way. The concept of “Print Explorers” embodies the spirit of an agency that has consistently distinguished itself through innovative services. This magazine invites readers to discover the exciting world of printing while highlighting Stampatello’s commitment to creativity and exploration.

The second step was to create a visual identity that, starting from the logo’s pictogram, generates a fun and vibrant visual alphabet. This fluid and ever-evolving identity can be as infinite as the range of services the company offers.

The second step was to create a visual identity that, starting from the logo’s pictogram, generates a fun, colorful and vibrant visual alphabet. This fluid and ever-evolving identity can be as infinite as the range of services the company offers.